{"id":23251,"date":"2021-05-05T09:05:11","date_gmt":"2021-05-05T09:05:11","guid":{"rendered":"https:\/\/studio52.tv\/blog\/?p=23251"},"modified":"2024-05-09T10:38:51","modified_gmt":"2024-05-09T10:38:51","slug":"10-tips-on-how-to-create-great-video-walkthroughs","status":"publish","type":"post","link":"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/","title":{"rendered":"10 Tips on How to Create Great Video Walkthroughs"},"content":{"rendered":"<p><b>Real estate enlisting with video walkthroughs get 403% more inquiries than those without<\/b><span style=\"font-weight: 400;\"> &#8211; that\u2019s something you wouldn\u2019t want to ignore! Isn\u2019t it? Selling real estate is all about the relationship and trust. Let\u2019s face it, not every listing or neighbourhood is glamorous or visually stunning. However, there is an audience and buyer for every property when promoted strategically. A video is a powerful tool that can help you stand out from the crowd.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Video production can be a laborious process, but the payoff is definitely worth it. Video is the most engaging type of content people consume these days. And if you can work out how to produce a perfect video walkthrough for your real estate business in an effective, sustainable way, you will reap the benefits for a long time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With that said, let\u2019s walk through the steps of video production and get you on your way to bringing your own videos to life.<\/span><\/p>\n<ol>\n<li>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Content<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Set_a_Budget\" title=\"Set a Budget\">Set a Budget<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Planning\" title=\"Planning\">Planning<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Leverage_the_power_of_360_video\" title=\"Leverage the power of 360 video\">Leverage the power of 360 video<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Keep_Your_Videos_Short_and_Sweet\" title=\"Keep Your Videos Short and Sweet\">Keep Your Videos Short and Sweet<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Stage_the_Property_Well\" title=\"Stage the Property Well\">Stage the Property Well<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Shoot_with_Natural_Light\" title=\"Shoot with Natural Light\">Shoot with Natural Light<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Be_Slow_and_Steady\" title=\"Be Slow and Steady\">Be Slow and Steady<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Grab_Aerial_Shots\" title=\"Grab Aerial Shots\">Grab Aerial Shots<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#Focus_On_The_Details\" title=\"Focus On The Details\">Focus On The Details<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/#The_Right_Music\" title=\"The Right Music\">The Right Music<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Set_a_Budget\"><\/span><b> Set a Budget<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">This first step towards video marketing success is ensuring you have quality videos. Even if you have been told not to worry so much about production quality. For the real estate industry, it is important that your video walkthroughs look polished and perfected. This industry is all about aesthetics. If a property is not visually pleasing, then you are not going to have much luck getting it off the market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Check out this video from Studio52. It really shows the value of investing in quality video production. From the drone footage to the B roll to the swanky music, this video really transports the viewer into a whole new world of luxury.<\/span><\/p>\n<p><iframe title=\"3D Animation - Carlton - The Residence\" src=\"https:\/\/player.vimeo.com\/video\/299188899?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">If you don\u2019t have the budget for something this glamorous, don\u2019t fret! There are ways to do video in-house professionally that won\u2019t cost you an arm and leg. We\u2019re lucky enough to live in a world where a lot of us carry around high-quality video cameras in our pockets every day.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is also important not to forget that you need to set aside a budget for promoting your videos on platforms like Google, Instagram, and Facebook.<\/span><\/p>\n<ol start=\"2\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Planning\"><\/span><b> Planning<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Since perception is everything and you rarely get a second chance to make a good first impression, it pays to plan your video and make the most of this marketing opportunity. A plan is essential for any business looking to have a successful real estate project.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before actually shooting the video, take the time to strategize. It takes time to plan the types of videos you want to create, how you\u2019re going to film and edit your videos, where you\u2019re going to place them, etc. The video production process involves many steps such as finding actors, scripting, props, lighting, sound, and editing. Planning will help all of these components come together in a reasonable time frame.<\/span><\/p>\n<ol start=\"3\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Leverage_the_power_of_360_video\"><\/span><b> Leverage the power of 360 video<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">360-degree video technology may still be relatively new, but it has already become a powerful tool for realtors. Pictures can only give an accurate feel of a property. However, a 360-degree real estate video gives your house the best chance of standing out on the market. A 360-degree video can be much longer than a traditional video as potential buyers watching this video will want to have enough time to explore each room.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s hard to represent the beauty of the physical product on a flat two-dimensional surface when you\u2019re selling something tangible online. Standard video is often not enough to capture such a large multi-functional space. This is where 360-degree video comes into play! This video experience allows your audience to explore and tour around the space without having to actually visit the property.<\/span><\/p>\n<ol start=\"4\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Keep_Your_Videos_Short_and_Sweet\"><\/span><b> Keep Your Videos Short and Sweet<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">The attention span of a viewer diminishes as they progress towards the end of the video. This doesn\u2019t mean you shouldn\u2019t be creating long-form video content. It just means you\u2019ve got to do it right. People don\u2019t have all the time in the world to devote to longer videos, but if they love it, they are going to watch it till the end!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, it\u2019s most important that your video is only as long as it needs to be to get your information across &#8211; and not a second longer. Your real estate <a href=\"https:\/\/studio52.tv\/video\/walkthrough-video\" target=\"_blank\" rel=\"noopener\"><strong>walkthrough videography<\/strong><\/a> should be designed in such a way that it\u2019s engaging all the way through. Your video should provide information that is valuable or tell a story that is compelling, without any extraneous details.<\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"maxbutton-6 maxbutton maxbutton-tv-commercial-video-production-dubai\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/studio52.tv\/video\"><span class='mb-text'>TV Commercial Video Production Dubai<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">In general, keeping your walk-through videos to 5-minutes and under will ensure that you lose fewer viewers, and potential clients, before the video, is over. Make sure to present the most compelling information you have as soon as you can in your videos. Don\u2019t leave the good stuff until the end! Get it out there as soon as possible. This will lead to more viewers sticking with your video until the end.<\/span><\/p>\n<ol start=\"5\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Stage_the_Property_Well\"><\/span><b> Stage the Property Well<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Before you begin filming the video walkthrough of your property, you need to know it like the back of your hand. The more you know the property and its highlights the easier it will be to bring them to life. Once you have familiarized yourself with the property, it&#8217;s time to prepare for filming.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, how do you stage the property before filming? You start by taking a few minutes to check out all the rooms and get a feel for each space. Notice storage areas, interesting nooks, and corners, or any other places of interest that aren\u2019t immediately noticeable, so you can stage and show it to the buyers in the video. Get yourself comfortable in the house to help you plan the video walkthrough better.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you have done that, start by decluttering the property. Go around once to make sure everything is where it should be. Remove personal items, such as pictures of the occupants if there are any. Also, make sure all the blinds and curtains are open for the natural light to pouring in.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Prepare the property as if you were hosting an open house. Clean out the closets, mow the lawn, put away family photos, and clear all surfaces of clutter. In short, try to avoid having anything left in the way that could ruin an otherwise perfect shot.<\/span><\/p>\n<ol start=\"6\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Shoot_with_Natural_Light\"><\/span><b> Shoot with Natural Light<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Lighting plays a critical role in the quality of any video. This is why shoot with natural light whenever possible. The quality of your video will look infinitely better and it will send a message to buyers that this home is bright and airy. That being said, filming on a clear day might cause an abundance of sunlight to stream in and \u2018blow out,\u2019 or overexpose. It\u2019s best to shoot in slightly overcast conditions as the light is diffused through the clouds and shadows tend to be softer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best time to shoot a video walkthrough is in the morning when the light is not as harsh. If you arrive at the property in the late afternoon, you also risk running out of daylight hours. Always give yourself more time than you think you\u2019ll need, otherwise, you may have to rely on artificial lighting, which can cause your footage to appear unnatural.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All properties are not similar, that\u2019s why there\u2019s a good chance that you may still encounter a space that\u2019s dark and dingey. During such circumstances, you need to make use of all that is available to make it look good. If the home you\u2019re selling has under-cabinet lighting in the kitchen or pot lights throughout the living room, keep them turned on to showcase those features to potential buyers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If there\u2019s a room that doesn\u2019t have enough light, use a lighting kit to fill the room. It\u2019s important that the lighting is complementary to the room. While filming a bedroom, it should have a warm inviting feel, not harshly lit to look like a hospital ward.<\/span><\/p>\n<ol start=\"7\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Be_Slow_and_Steady\"><\/span><b> Be Slow and Steady<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">70% of home shoppers want to virtually tour the inside of a home. Keeping this fact in mind, give your audience enough time to visually take in the layout of the rooms and notice relevant details. Use slow camera movement like panning to help them notice the smaller details of shelves, counter space, and how one room flows into the next. For most people, it takes more than a few seconds to mentally absorb a scene or environment. That is why slow and steady is a lot better than fast and jumpy!<\/span><\/p>\n<ol start=\"8\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Grab_Aerial_Shots\"><\/span><b> Grab Aerial Shots<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">If you have access to a drone, it\u2019s a bonus to get those aerial shots of the house and the surrounding community. Grab a few shots in the front and back of the house. Then if it\u2019s safe, take it to the sky to get a bird\u2019s eye view of the property and the lot. 86% of home shoppers want to find out about a specific community from video marketing. So, why not give them that? Aerial footage provides a nice framing and gives the buyers a decent view of the surroundings giving them more confidence.<\/span><\/p>\n<ol start=\"9\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Focus_On_The_Details\"><\/span><b> Focus On The Details<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">It should go without saying, but you want to provide as much information as possible to renters. Providing clear video detailing all the rooms and storage compartments is vital, but so is informing renters of aspects that might not be instantly noticeable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You will significantly increase your chances of enticing renters if you provide them with as much information as possible. That includes any bonuses, such as outside space and communal areas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You could also showcase the lifestyle around the property. For example, if it\u2019s a beach house, show the lifestyle around the property, include shots of what a typical day would feel like for a bachelor or a family living in such a house. When it comes to creating video walkthroughs for property listings, don\u2019t just limit yourself to the property; think about how you can sell the lifestyle and the location that go hand-in-hand with the property.<\/span><\/p>\n<p><strong>Also Read- <\/strong><strong><a href=\"https:\/\/studio52.tv\/blog\/what-is-the-difference-between-a-video-walkthrough-and-an-enhanced-video-walkthrough\/\" target=\"_blank\" rel=\"noopener noreferrer\">What is the difference between a video walkthrough and an enhanced video walkthrough?<\/a><\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-23253 size-full\" src=\"https:\/\/studio52.tv\/blog\/wp-content\/uploads\/2021\/05\/What-is-the-difference-between-a-video-walkthrough-and-an-enhanced-video-walkthrough.jpg\" alt=\"What-is-the-difference-between-a-video-walkthrough-and-an-enhanced-video-walkthrough\" width=\"730\" height=\"360\" srcset=\"https:\/\/studio52.tv\/blog\/wp-content\/uploads\/2021\/05\/What-is-the-difference-between-a-video-walkthrough-and-an-enhanced-video-walkthrough.jpg 730w, https:\/\/studio52.tv\/blog\/wp-content\/uploads\/2021\/05\/What-is-the-difference-between-a-video-walkthrough-and-an-enhanced-video-walkthrough-300x148.jpg 300w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/p>\n<ol start=\"10\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"The_Right_Music\"><\/span><b> The Right Music<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Okay, this might not seem like an important thing to focus on a real estate video walkthrough, but believe us it sure is an important aspect. Your listing should have a piece of inviting music so the buyer can watch the entire video. For this, you need to first think about the mood you want to convey and then go from there. For example, if you are creating a video walkthrough for family property, you will want to choose a track that\u2019s uplifting has a family vibe so the potential buyers can imagine themselves in their new home.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A video walkthrough is an excellent tool for real estate marketing. There are plenty of ways videos can help you connect with your potential customers. Now, if you are wondering how to get started with <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/studio52.tv\/video\/walkthrough-video\" target=\"_blank\" rel=\"noopener noreferrer\">real estate video walkthroughs<\/a><\/span> you can <\/span><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/studio52.tv\/contact-us\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">reach out to us<\/span><\/a><\/span><span style=\"font-weight: 400;\"> or <\/span><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/studio52.tv\/video\/walkthrough-video\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">browse through our gallery<\/span><\/a><\/span><span style=\"font-weight: 400;\"> for more information.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Real estate enlisting with video walkthroughs get 403% more inquiries than those without &#8211; that\u2019s something you wouldn\u2019t want to ignore! Isn\u2019t it? Selling real estate is all about the relationship and trust. Let\u2019s face it, not every listing or neighbourhood is glamorous or visually stunning. However, there is an audience and buyer for every&hellip;<\/p>\n","protected":false},"author":1,"featured_media":23252,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1364,1298,1297,1307],"tags":[669,725,666,724],"class_list":["post-23251","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate","category-video-production","category-videography","category-walkthrough-video","tag-enhanced-video-walkthrough","tag-real-estate-walkthrough-video","tag-video-walkthrough","tag-walkthrough-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Tips on How to Create Great Video Walkthroughs<\/title>\n<meta name=\"description\" content=\"Walkthrough video guide 2021 - 10 Tips on How to Create Great Video Walkthroughs, Also know the realestate walkthrough video success story.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/studio52.tv\/blog\/10-tips-on-how-to-create-great-video-walkthroughs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Tips on How to Create Great Video Walkthroughs\" \/>\n<meta property=\"og:description\" content=\"Walkthrough video guide 2021 - 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