{"id":24726,"date":"2022-09-15T06:16:31","date_gmt":"2022-09-15T06:16:31","guid":{"rendered":"https:\/\/studio52.tv\/blog\/?p=24726"},"modified":"2025-09-03T12:37:26","modified_gmt":"2025-09-03T12:37:26","slug":"qualities-to-seek-in-voice-over-artists","status":"publish","type":"post","link":"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/","title":{"rendered":"What Are The Qualities To Look For When Selecting A Voice-Over Artist?"},"content":{"rendered":"\r\n<p><span style=\"font-weight: 400; color: #000000;\">Voice-overs are quite literally the voice of your brand. They are the host for perhaps the most important type of brand communication you&#8217;ll ever do: video. That&#8217;s why it&#8217;s absolutely critical to match the &#8216;voice&#8217; to your brand identity, for the sake of your overall marketing success.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">This brings us to the critical question: what skills should you be looking for when selecting the definitive voice for your brand in social media videos, commercials, telephone hold messages, audiobooks, and voicemail?<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">Are you overthinking the criteria, and are you confused about choosing &#8216;the voice&#8217; for your brand&#8217;s persona? Instead of getting lost in the overwhelm of possibilities, just read this blog and you&#8217;ll be better prepared to make the right choice.<\/span><\/p>\r\n\r\n\r\n\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Content<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/#What_does_a_voice-over_artist_do\" title=\"What does a voice-over artist do?\">What does a voice-over artist do?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/#1_Professionalism\" title=\"1. Professionalism\u00a0\u00a0\">1. Professionalism\u00a0\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/#2_Experience\" title=\"2. Experience\u00a0\">2. Experience\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/#3_Vocal_quality\" title=\"3. Vocal quality\">3. Vocal quality<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/#4_Correct_accent\" title=\"4. Correct accent\">4. Correct accent<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/#5_Proper_pronunciation\" title=\"5.\u00a0 Proper pronunciation\u00a0\">5.\u00a0 Proper pronunciation\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/#Finally%E2%80%A6\" title=\"Finally\u2026\">Finally\u2026<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/studio52.tv\/blog\/qualities-to-seek-in-voice-over-artists\/#We_make_happier_voiceovers\" title=\"We make happier voiceovers!\">We make happier voiceovers!<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_does_a_voice-over_artist_do\"><\/span><span style=\"color: #3791cf;\"><strong>What does a voice-over artist do?<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">A <span style=\"color: #3791cf;\"><strong><a style=\"color: #3791cf;\" href=\"https:\/\/studio52.tv\/audio\/voice-over-artist\" target=\"_blank\" rel=\"noopener\">voice-over artist<\/a><\/strong><\/span> is a voice actor who records the narration for a video. This could be a single narrator or a dialogue. A voice-over artist also records for a range of business materials like audio messages, voicemails, telephone hold messages, commercials, announcements, podcasts and more.\u00a0<\/span><\/p>\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><a href=\"https:\/\/studio52.tv\/blog\/what-are-the-qualities-to-look-for-when-selecting-a-voice-over-artist\/blue-and-gray-modern-evolution-of-phones-technology-presentation\/\" rel=\"attachment wp-att-24727\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"225\" class=\"wp-image-24727\" src=\"https:\/\/studio52.tv\/blog\/wp-content\/uploads\/2022\/09\/Blue-and-Gray-Modern-Evolution-of-Phones-Technology-Presentation-300x225.jpg\" alt=\"Voice-over Artist\" srcset=\"https:\/\/studio52.tv\/blog\/wp-content\/uploads\/2022\/09\/Blue-and-Gray-Modern-Evolution-of-Phones-Technology-Presentation-300x225.jpg 300w, https:\/\/studio52.tv\/blog\/wp-content\/uploads\/2022\/09\/Blue-and-Gray-Modern-Evolution-of-Phones-Technology-Presentation-768x576.jpg 768w, https:\/\/studio52.tv\/blog\/wp-content\/uploads\/2022\/09\/Blue-and-Gray-Modern-Evolution-of-Phones-Technology-Presentation.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/figure><\/div>\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">They usually read a script, and bring the words to life with their own particular style. This is why voice-over is called an art.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Studio 52 is the busiest voice-over service provider in the UAE,<\/span> <span style=\"font-weight: 400;\">and when we&#8217;re selecting a voice-over artist for your video we always voice test several artists to find the one best suited to your brand persona. The talent is vetted on their voice modulation skills, timbre, intonation, voice control and modulation.\u00a0<\/span><\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">Once we have narrowed down the search to a few shortlisted options, we record dummy voiceovers for approval from the client. Only once you approve \u2018the voice\u2019 do we get the talent into the recording studio for the final audio recording.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">The recording, rendered into an audio format, is then edited to the visuals to create a brand video or social media video for your business.\u00a0<br \/><br \/><\/span><\/p>\r\n\r\n\r\n\r\n<div class=\"cta-container\">\r\n<p class=\"cta-description\">Our <span style=\"color: #00529d; font-weight: 600 !important;\">voice-over artists<\/span> are chosen for their exceptional skills in timbre and voice control, ensuring a professional brand sound. <span style=\"color: #00529d; font-weight: 600 !important;\">Studio 52<\/span> will help crafting your brand&#8217;s voice!<\/p>\r\n<div class=\"cta-button-container\"><a class=\"cta-button\" href=\"https:\/\/studio52.tv\/contact-us\">Connect with Us!<\/a><\/div>\r\n<\/div>\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<p><strong>Also Read: <span style=\"color: #3791cf;\"><a style=\"color: #3791cf;\" href=\"https:\/\/studio52.tv\/blog\/7-best-practices-to-craft-the-perfect-on-hold-message-for-your-business\/\" target=\"_blank\" rel=\"noopener\">7 Best Practices To Craft the Perfect On-Hold Message For Your Business<\/a><\/span><\/strong><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">Here is a list of the essential qualities for a voice-over artist to be able to deliver a great audio recording:<\/span><\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Professionalism\"><\/span><span style=\"color: #3791cf;\"><strong>1. Professionalism\u00a0\u00a0<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">You&#8217;ll want to select a voice-over artist who is on top of their game. Look for a track record in taking custom requirements and transforming them into accurate and brilliant voiceovers. Seek out someone who accepts and responds to feedback and always completes tasks on time.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">Video is an expensive business and you can\u2019t afford to waste valuable editing and post-production time waiting for your voice-over artist to show up for an audio recording, or to put in a substandard performance that needs costly correction.<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">At Studio 52 we look for consistency. When we find a seasoned and talented voice-over star, we add them to our list of \u2018go-to&#8217; voice-over artists. It&#8217;s this list that helps make us the foremost v<\/span><span style=\"font-weight: 400;\">oice over service provider in UAE<\/span><span style=\"font-weight: 400;\">. To make this list, the artist should be consistent with their availability and vocal quality over several projects.\u00a0<\/span><\/span><\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Experience\"><\/span><span style=\"color: #3791cf;\"><strong>2. Experience\u00a0<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">Anyone can choose a career as a voice-over artist, but only a handful succeed. This career path doesn\u2019t require a formal degree; instead, natural skills are enhanced and perfected on the job.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">This means learning to hold the mic correctly to kill the sibilance, taking the right breaks for breath control, plus the perfect intonation, enunciation, and voice modulation.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">Sadly, just having a great voice does not a voice-over artist make! If you pick an inexperienced voice-over artist, you&#8217;ll have to do a lot of editing of the recorded narration in the audio studio, wasting both time and money.<\/span><\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Vocal_quality\"><\/span><span style=\"color: #3791cf;\"><strong>3. Vocal quality<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">These are very specific qualities of the voice that help you assess whether the talent is a good match for your audio requirements:<\/span><\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><span style=\"font-weight: 400; color: #000000;\">Range of vocals \u2014 Range relates to a voice-over artist&#8217;s ability to change the pitch of their voice. They should be able to carry a low note and a higher note equally, and with ease. This is a good way to ensure that the artist is able to inject emotional range into the voice-over. A powerful range means you have voice-overs that are engaging and memorable.\u00a0<\/span><\/li>\r\n\r\n\r\n\r\n<li><span style=\"font-weight: 400; color: #000000;\">Versatility \u2014 A great way to assess versatility is to ask for a portfolio of recorded voice-overs. This usually gives you a fair idea of whether the voice-over artist will be able to perform to your standards. This will also give you an idea of whether they will be able to vary their tone of delivery, for example whether they can deliver both serious and funny voice-overs equally well.\u00a0<\/span><\/li>\r\n\r\n\r\n\r\n<li><span style=\"font-weight: 400; color: #000000;\">Clarity \u2014 The voice should be clear. Each word should be clearly articulated with no mumbling, extra sibilance, or sharp breath exhalation sounds.\u00a0<\/span><\/li>\r\n\r\n\r\n\r\n<li><span style=\"font-weight: 400; color: #000000;\">Rhythm or cadence \u2014 Cadence is the ability to read a complete sentence without long pauses, and without using fillers like \u201cuhm\u201d, \u201caaaah\u201d and \u201cuuuh&#8221;.\u00a0<br \/><br \/><\/span><\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<div class=\"cta-container\">\r\n<p class=\"cta-description\">Engage with Elite Voices! Let <span style=\"color: #00529d; font-weight: 600 !important;\">Studio 52&#8217;s<\/span> proven voice-over expertise bring life to your brand&#8217;s story in the UAE.<\/p>\r\n<div class=\"cta-button-container\"><a class=\"cta-button\" href=\"https:\/\/studio52.tv\/contact-us\">Contact Us Today!<\/a><\/div>\r\n<\/div>\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Correct_accent\"><\/span><span style=\"color: #3791cf;\"><strong>4. Correct accent<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">If you want an American accent, you need to pick a voice-over artist who can deliver this accent credibly. They don&#8217;t need to be an American voice actor, but they do need to have that accent in their portfolio of available options.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Proper_pronunciation\"><\/span><span style=\"color: #3791cf;\"><strong>5.\u00a0 Proper pronunciation\u00a0<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">The voice-over artist should be able to pronounce all words perfectly. A recording with even a single mispronounced word has to be re-done, wasting time and resources. If your script is likely to have difficult or unfamiliar words, get your potential artist to confirm and demonstrate that they can deliver the correct pronunciation of that word before you begin recording.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Finally%E2%80%A6\"><\/span><span style=\"color: #3791cf;\"><strong>Finally\u2026<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">Never shy away from asking for audio resumes, audio portfolios and demo voice samples from prospective voice-over artists.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">You can also ask the talent to attend a mini audition. Give them a script peppered with tough words, which requires a specific accent and a certain cadence and expression. Only choose the voice-over artist once you have evaluated the mini recording, saving post-production mayhem.<\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">At <span style=\"color: #000080;\"><a style=\"color: #000080;\" href=\"https:\/\/studio52.tv\" target=\"_blank\" rel=\"noopener\">Studio 52<\/a><\/span> we feel that the artist fee is more than worth it when finding the perfect UAE voice-over<\/span> <span style=\"font-weight: 400;\">artist for our clients, because we realise that quality comes with an appropriate price tag.\u00a0<\/span><\/span><\/p>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">A good voice-over artist also cuts down on recording and post-production costs. Fewer voice errors in the recording means the sound engineer doesn&#8217;t have to spend time correcting hisses and sibilance, which also means your video gets completed before the deadline.\u00a0<\/span><\/p>\r\n\r\n\r\n\r\n<h1 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"We_make_happier_voiceovers\"><\/span><span style=\"color: #3791cf;\"><a style=\"color: #3791cf;\" href=\"https:\/\/studio52.tv\/audio\/voice-over-artist\" target=\"_blank\" rel=\"noopener\"><strong><em><span style=\"font-size: 14pt;\">We make happier voiceovers!<\/span><\/em><\/strong><\/a><\/span><span class=\"ez-toc-section-end\"><\/span><\/h1>\r\n\r\n\r\n\r\n<p><span style=\"font-weight: 400; color: #000000;\">For frictionless audio and voice-over recording, get in touch with us at the link below.<\/span><\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-center\"><em><span style=\"color: #000080;\"><strong><span style=\"color: #3791cf;\"><a style=\"color: #3791cf;\" href=\"https:\/\/studio52.tv\/contact-us\" target=\"_blank\" rel=\"noopener\">Hire Voice Over Artist&#8230;<\/a><\/span><br \/><br \/><\/strong><\/span><\/em><\/p>\r\n\r\n\r\n\r\n<div class=\"cta-container\">\r\n<p class=\"cta-description\">Achieve impeccable communication using our voice-over experts, proficient in accents and clear pronunciation. Master Messaging with <span style=\"color: #00529d; font-weight: 600 !important;\">Studio 52!<\/span><\/p>\r\n<div class=\"cta-button-container\"><a class=\"cta-button\" href=\"https:\/\/studio52.tv\/contact-us\">Get Free Expert Consultation<\/a><\/div>\r\n<\/div>\r\n<p>&nbsp;<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Voice-overs are quite literally the voice of your brand. They are the host for perhaps the most important type of brand communication you&#8217;ll ever do: video. That&#8217;s why it&#8217;s absolutely critical to match the &#8216;voice&#8217; to your brand identity, for the sake of your overall marketing success.\u00a0 This brings us to the critical question: what&hellip;<\/p>\n","protected":false},"author":1,"featured_media":24728,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1377,1351,1354,1299,1369,1347,1348,1368,1360,1340,1349,1375,1325,1362,1358,1350,1359,1352,1346,1322,1330,1370,1371,1361,1342,1353,1341,1372,1356,1355,1373,1364,1344,1366,1374,1367,1343,1345,1328,1363,1376,1327],"tags":[845,1104,34],"class_list":["post-24726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-abu-dhabi","category-airlines","category-airport","category-audio-production","category-bahrain","category-banks","category-call-center","category-colleges","category-commercial","category-construction","category-corporate","category-dubai","category-dubbing","category-education","category-fmcg","category-government-bodies","category-healthcare","category-hospitals","category-hotels","category-ivr-production","category-ivr-service","category-kuwait","category-lebanon","category-manufacturing","category-marine","category-office-interior","category-oil-and-gas","category-oman","category-onshore-and-offshore-rig","category-petroleum","category-qatar","category-real-estate","category-refinery-powerplant","category-restaurants","category-saudi-arabia","category-school","category-seaport","category-shopping-mall","category-telephone-on-hold-message","category-training","category-uae","category-voice-over-artist","tag-arabic-dubbing-service-provider","tag-arabic-voice-over-artist","tag-audio-production"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Qualities to Seek in Voice-over Artists - Studio 52<\/title>\n<meta name=\"description\" content=\"Are you stuck choosing a voice-over artist for your video? 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