Does your Corporate Video Enhance Your Brand Value

20 March , 2018 by Rashida Saeed
corporate video production

Does your corporate Video bring out the real essence of your business in an ingenious way? If it does, then you are half way to the success!

Data shows that 81% of the businesses use videos as a marketing tool in 2018.

Studies show that retention rates for information that is both seen and heard is as high as 80 percent. Those numbers drop to 20 percent for information that is seen and just 10 percent for information that is heard. Combining both video and audio makes it powerful.

Video has always been the best medium for branding, demonstrating your products and giving voice to satisfied customers. Corporate Video, as we all know, is the audio-visual communication material commissioned primarily for the use of a company, corporate or any organization. But who designs and produces your corporate video is the most essential factor.

Seek Professional help to get a corporate video

When you decide to create a video, always choose professional corporate filmmakers instead of freelance artists. This is definitely not a do-it-yourself project and requires experience and a professional touch to showcase your brand message.

Innovative videos by a creative video production house can create compelling presentations that can make people laugh, cry, buy your product, follow procedures, do a good job, learn and understand, change their minds, make a phone call or visit a website.

Making a perfect video that works

Corporate filmmakers work on the nitty-gritty of producing your company video and positioning it in the right direction. The key aspects to consider while creating a corporate video are:

What’s the core message

Who are the target audience

Where will the video be played

Your budget and deadlines

Any legal clearances required

The location to film the video.

To get this information, most video production houses share a questionnaire with the client. This helps the production house with details required for scripting a video, highlighting the USPs and more to get an impeccable video.

Information acquired through interaction with the officials, employees and senior management can make the corporate video engaging and authentic. Video specialists, with in-depth knowledge of the entertainment industry, work with state-of-the-art technologies to create a video that helps achieve their desired goals such as increased viewership or ROI.

Corporate Video in Dubai

The Professionals at work

Studio 52 is a branded video production house compelling viewers across the Middle East with its innovative and professional corporate video production. We have flourished in this industry for over 40 years and take pride to have served major clients across UAE, Saudi Arabia and other Middle Eastern countries.

From our experience, we believe innovation as the key to successful corporate videos. Our mission is to understand your objectives and transform your idea into a fascinating video that tells your brand story. We have been creating compelling corporate profiles, short films, industrial videos and much more.

Video is a channel that persuades, motivates and brands better than any other medium. As a film production house, Studio 52 is skilled to get you exceptionally creative videos.