The premier event for the Middle East travel industry, the Arabian Travel Market 2024, is set to begin on May 6th and will run until May 9th. This significant gathering will be held at the Dubai World Trade Centre, where more than 40,000 travel professionals, government ministers, and international press are expected to come together to network and explore over 2,000 showcases.
Among the attendees, about 30,000 will be visitors in search of top-notch accommodation. Given this high demand, it’s a critical time for hotels throughout Dubai. The surge in reservation inquiries can overwhelm any establishment, emphasizing the importance of an effective telephone on-hold message.
A Good Time to Test Your System
Consider if your system has undergone a recent stress test. While it may perform adequately under typical conditions, an overload during this peak period could lead to significant disruptions. Guests eager to secure a room will not hesitate to contact competing hotels if they encounter delays. Conducting a stress test now can help you ensure that your communications infrastructure holds up under pressure.
Double Check the Content of Your Message
It’s crucial to ensure that your on-hold message contains no outdated information. Misinformation can confuse and deter customers, particularly during the ATM rush. Remove any offers that are no longer valid and seasonal messages that are no longer applicable.
Customize Your Message for the Event
After updating your message, tailor it specifically for the Arabian Travel Market. Mentioning your hotel’s proximity to the venue and your preparedness for the event can make a significant positive impression. Consider highlighting any special promotions or exclusive deals for ATM attendees. This demonstrates attentiveness and readiness, which are highly valued by visitors.
Think About Extra Languages
Given that the ATM attracts visitors from approximately 140 countries across various continents, incorporating multiple languages into your on-hold message can be a significant advantage. Providing greetings in several languages not only caters to international visitors but also enhances their overall experience, making them feel more welcome and valued.
By taking these steps, your hotel can maximize its impact and service quality during the Arabian Travel Market. If preparing for such a busy period seems daunting, remember that our team is here to help. We have extensive experience in optimizing communication systems for high-demand situations. To ensure your on-hold messages are effective, schedule a free consultation today, CALL NOW at +971-4-454-1054.
