3 Best Ways to Make Safety Videos for the Construction Industry

15 December , 2019 by Rashida Saeed
construction safety videos

There’s an absolute truth that is always said: employees are the core of any industry. Therefore it’s very important to take care of them and give them constant incentive. Not to mention trophies and fun activities that promote good workflow. However, there’s something that’s equally or even more important than the above mentioned: their safety. We must do everything possible to make sure employees are safe and the insurance policies given by any company aren’t enough. It’s imperative to be careful and that’s where security videos come in. These fulfill much more than a protocol, they can even save lives. Therefore, we’ll give you several effective ways to communicate your message through security videos. This is meant to prevent diseases, injuries and yes, as previously stated, save lives. With nothing more to add, let’s start:

Use Humor 

Humor for these types of videos is an undervalued factor because it can be considered inappropriate. True, accidents and their consequences are a serious issue. However, humor transforms such a serious and important topic into something relatable. When that connection with the employees is achieved, they’re more likely to remember the information for a long time. Studies have proven that laughter increases engagement and audience learning. You could make videos of how to do the job the right way compared to the wrong way in an exaggerated act to increase humor. In addition to educating, this technique gives a fresh new perspective to those experienced employees who know the dangers very well.

Count on Interactions 

Currently, there are many tools to make interactive videos. Use them for your benefit and that of your employees. With interactive videos you make employees point out the potential dangers of a situation on their own. They can also point out the most optimal way to do a task. All this, in general, helps them understand the seriousness of any situation. These types of videos allow users to have safe experiences and learn all the risks of their routine. This way, they will remember and prevent it.

Use Video Game Elements 

This process is known as Gamification. This is nothing more than taking elements from the world of video games and implementing them in your videos. This is a very innovative and fun way of teaching your employees. Some things you can use are a dashboard for employees who get the best scores. This, in addition to promoting learning, also develops healthy motivation and competition. You can also reward users with trophies or badges after completing activities. In this way, all the years of the worker’s experience are rewarded by creating different levels of training that promote constant learning. The possibilities are endless using all of these tools. 

That’s it! The best and most innovative ideas to create something as important as security videos. As previously stated, employees are very valuable for a business, and these security videos are another way of expressing that. In addition to keeping them in the best conditions, of course. If you have more questions, contact us at Studio52.


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3 Best Ways to Make Safety Videos for the Construction Industry

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