The ever-growing construction industry sees a lot of fatalities. Only in 2017, there were 2.674 worker fatalities in the private construction industry, and this number is rising. Hence there’s a growing need of maintaining a safe construction site.
So establishing a safety culture is of paramount importance.
The fastest and best media used for worker safety education are videos!
Here at Studio52, we’ve been creating construction safety videos for plenty of clients from the UK, the Middle East, and the world.
And today we want to touch on the importance of using these to build a safety culture in your construction business.
Why Safety Matters
Safety risks and hazards seem to be constant when it comes to this industry. Workers often get in trouble not because of the lack of safety tools, but of not using them! If you want to keep workers focused on safety, you need to employ a more effective way of doing safety training!
Accidents not only take lives and cause injuries, they can cost you business, raise your operational costs and cause fines and limitations when it comes to legal issues. This is why it’s imperative to raise safety in your construction business.
Occupational Safety and Health Administration or OSHA provides a standard framework you have to obey as an employer to ensure the maximum safety of your employees. Apart from other regulations and rules, OSHA mandates that your workers should be properly educated to follow its requirements as well.
So, let’s see how those videos can help!
What Is A Safety Induction Video?
These videos provide a virtual walkthrough of different standards and safety protocols you are currently applying in your operations. These videos are sometimes mandated by law, but they’ll lower the risks of injuries and ensure worker health and well-being!
Most of the time these videos are outdated, and boring, with poor acting and dialogue. What you want to show to your workers has to have the right balance of information, without getting bored, and maintain a level of quality and professionalism expected of a serious company like yours.
It’s always better to create these with the help of pros!
Importance Of Safety Induction Videos
These videos will communicate your ideas most effectively, but they have multiple positive impacts on your entire workforce. Here are some ways in which these videos add to the worker’s benefit, apart from the educational value.
They Validate the Importance of Safety Training
These videos walk your workers through all the standards and protocols of the workplace. They are important not just by being mandatory, but they promote the importance of safety and make people remember why safety is important. That way your workers fall victim to a lower number of accidents and injuries!
Accessible From Anywhere
These files can be accessed from any device, at any place, and at any time! In this industry, workers come from many walks of life — some are unfortunately illiterate too! These videos help these employees visually understand the content that they share. Being accessible, workers can watch and share them in their free time too!
You Can Localize Them
Videos can easily be translated due to their simple scripts and subtitles can easily be added to them, This makes the videos easier to digest by those with lower reading capability and shorter attention spans!
They are Cost Effective
When you’re using video for your safety training, you no longer need a professional safety educator to do the training for you. You only pay a one-time price to get access to a single piece of video material that can last you years, in comparison to having to pay a safety officer to lecture your workers every month.
Enables Consistency
Every person has their unique style of training and communicating ideas! Our uniqueness makes us better at talking to some people, while others may have a hard time understanding what we’re trying to say.
Videos reduce human error and ensure that everyone receives the same easy-to-digest information and understands it perfectly!
What To Expect From Professional Safety Video Service
Studio 52 is a leader in producing creative workplace health and safety videos that effectively communicate the right message. With our extensive experience and expertise in this field, we have honed our skills to deliver inspirational videos that prioritize quality and perfection.
Safety is of utmost importance in any workplace, and our team understands the significance of conveying safety protocols and practices in a compelling and engaging manner. We have a team of certified professionals who are well-versed in the intricacies of workplace health and safety, allowing us to create videos that resonate with employees and promote a culture of safety.
We Help you Rediscover Your Brand
In the realm of safety videos, finding your unique angle and story is crucial. What may resonate with other organizations may not necessarily have the same impact within your own. That’s where an in-house-made safety video truly shines, as it allows you to craft a narrative and style that specifically speaks to your workforce.
By creating a safety video in-house, you have the freedom to tailor the content to your organization’s specific needs and culture. You can incorporate elements that are relevant and relatable to your workers, ensuring that the message resonates on a deeper level. This personalized approach helps to establish a stronger connection and engagement among your employees, making the safety practices more meaningful and impactful.
We Help Define Your Voice
When collaborating with our team of professionals, you take the lead in creating your video. While your budget is a crucial factor, we are dedicated to delivering an outstanding story that resonates. How do we achieve this?
Together, we can develop a dialogue that is specific to your workplace. This means that your workers will not only receive relevant information but also engage in conversations that reflect the language and humor used in their daily interactions. We believe in going beyond mere information delivery and creating an atmosphere of relatability.
Including statements from your real staff adds a personal touch to the video. By asking them security-related questions without a script, you can capture authentic responses that your audience, particularly your employees, will genuinely connect with. Hearing a colleague speak from their own experiences carries more weight than listening to an actor.
We Provide The Best Quality
Ensuring high-quality sound and lighting is crucial for effectively conveying your message to your staff. At Studio52, we go the extra mile to provide you with top-notch equipment, ensuring optimal sound and light quality. But that’s not all – we offer even more value for your investment.
Consider exploring the option of using animation instead of live actors. Animation can be a powerful tool to enhance audience relatability, especially when visualizing accidents or complex scenarios. Through styled animation, we can create engaging visuals that effectively convey your message.
Looking to create additional content or provide extra lessons for your workers? We’ve got you covered. Whether it’s for your website or company application, we can help you develop supplementary materials that reinforce key concepts or allow your employees to access valuable resources. We can even create entertaining blooper videos that add a lighthearted touch.
Conclusion
You’re probably persuaded to use corporate training videos and are thinking about shooting one yourself. But this is actually where lots of companies go wrong and mess up. Professionally made videos are the ones that will have the best effect and saving money on this one-time investment isn’t such a good idea.
If you want to create awesome training videos that will convey messages to the masses and be highly efficient, you always want to go with the pros! Here at Studio52, we’ve created plenty of such videos for satisfied clients in the industry!
